THE ELEGANCE OF A CONTEMPORARY MAN
The Colonia Assoluta fragrance very much reflects the man who lives deep in the surrounding world, ready to capture all stimulations. He knows how to interpret the new millennium, living and sharing a contemporary lifestyle. A free thinker and doer, he loves digital evolution because it removes all distances and barriers. He has a unique sense of style, matching garments and accessories with carefree elegance to combine tradition with modernity, expressed through classic items with a personal touch. For small displacements, he chooses means such as the bicycle, which conveys the new values of modern life. Informal, nonconformist, ecological, it is an important traditional feature of the Italian urban landscape.
It is an exciting object with a great history and epic tradition, yet still utterly modern.